Perplexity

Perplexity AI is a powerful AI-powered research assistant that can enhance the packaging design process by providing real-time information, organizing research, and automating content creation. Here's how it can be utilized at various stages:

Market Research and Trend Analysis

Perplexity AI excels in conducting comprehensive market research. By inputting queries like "current sustainable packaging trends in the cosmetics industry," designers can obtain up-to-date information from credible sources, complete with citations. This feature ensures that design decisions are informed by the latest industry developments. ​